Landing page redesign for an AI sales role-play platform, working inside an existing brand system.
Overview
PitchMonster
PitchMonster is an AI sales coaching platform where sales reps role-play conversations with AI customers and get feedback on tone, objection handling, and structure. I redesigned the marketing landing page within the existing brand system — sharpening the value proposition, restructuring the page hierarchy, and bringing the product UI into the page so prospects could see what they were signing up for.
Role
Designer
Year
2025
Client
PitchMonster
Scope
Web · Product
The challenge
Landing page redesign for an AI sales role-play platform, working inside an existing brand system.
The starting page didn't lack content — it lacked hierarchy. The product is genuinely powerful, but the page tried to explain everything at once. I worked within an existing brand system and focused on the structural job: what's the first thing a sales leader needs to understand, what comes second, and where does the product actually appear.
What I delivered
01
Landing page redesign within existing brand system
02
Hero, feature sections, social proof, pricing
03
Integration of real product screenshots into the page
04
Responsive layouts
Outcome
Landing page redesign for an AI sales role-play platform, working inside an existing brand system.
PitchMonster is an AI sales coaching platform where sales reps role-play conversations with AI customers and get feedback on tone, objection handling, and structure. I redesigned the marketing landing page within the existing brand system — sharpening the value proposition, restructuring the page hierarchy, and bringing the product UI into the page so prospects could see what they were signing up for..
