Landing page redesign for an AI sales role-play platform, working inside an existing brand system.
Overview
PitchMonster
PitchMonster is an AI sales coaching platform where sales reps role-play conversations with AI customers and get feedback on tone, objection handling, and structure. I redesigned the marketing landing page within the existing brand system — sharpening the value proposition, restructuring the page hierarchy, and bringing the product UI into the page so prospects could see what they were signing up for.
Scope
4
Deliverables
2025
Year
PitchMonster
Client
Challenge
Landing page redesign for an AI sales role-play platform, working inside an existing brand system.
The starting page didn't lack content — it lacked hierarchy. The product is genuinely powerful, but the page tried to explain everything at once. I worked within an existing brand system and focused on the structural job: what's the first thing a sales leader needs to understand, what comes second, and where does the product actually appear.
What I delivered
↳ Landing page redesign within existing brand system
↳ Hero, feature sections, social proof, pricing
↳ Integration of real product screenshots into the page
↳ Responsive layouts
Outcome
Landing page redesign for an AI sales role-play platform, working inside an existing brand system.
PitchMonster is an AI sales coaching platform where sales reps role-play conversations with AI customers and get feedback on tone, objection handling, and structure. I redesigned the marketing landing page within the existing brand system — sharpening the value proposition, restructuring the page hierarchy, and bringing the product UI into the page so prospects could see what they were signing up for..
