Serhii Dobrorez — CV · ATS-ready

Serhii Dobrorez

Senior Product Designer · Brand Designer · AI-Native Builder

Valencia, Spain (Remote)  ·  serge@remedico.app  ·  linkedin.com/in/dobrorez  ·  dobrorez.com


Summary

Product and brand designer with 10+ years of experience across SaaS, creative agencies, and AI-native product development. Currently founding designer at Remedico — an AI-driven dental SaaS used by clinics in Dubai and beyond. Experienced in designing complex clinical workflows, design systems, patient-facing experiences, and shipping production-ready frontend through AI-assisted pipelines (Figma → Cursor → Claude Code).

Background spans brand identity, packaging, AR/VR interfaces, and large-scale campaign work at one of Ukraine's top creative agencies. Work has appeared for PrivatBank, FAVBET, Stella Artois, and UKRAINE WOW, among others.


Work Experience

Founding Product Designer · Remedico

Apr 2022 – Present

Remote (Dubai-based product)

  • Sole designer responsible for end-to-end product design across scheduling, dental charting, treatment planning, insurance workflows, patient communication, online booking, and AI-assisted clinical tools.
  • Designed voice-driven clinical workflows and AI-assisted diagnosis features integrated into a live SaaS platform.
  • Learned dental domain deeply — periodontal protocols, NABIDH/ICD-10 compliance, tooth anatomy — to make design decisions grounded in clinical reality.
  • Shipped frontend directly via Figma → Pencil → Cursor + Claude Code pipeline, significantly reducing design-to-production time.
  • Responsible for brand identity, marketing design, and product design system.

Graphic Designer · banda agency

Sep 2019 – Apr 2022

Kyiv, Ukraine

  • Worked on campaigns and brand systems for major Ukrainian and international brands: PrivatBank, FAVBET, Silpo, Stella Artois, EVA, Kharkiv International Airport, UKRAINE WOW.
  • Developed skills in high-speed production, systems thinking, and defending design decisions in large production environments.
  • Contributed to brand identity, packaging, OOH, digital, and motion design.

UI/UX Designer · Renetti

Mar 2017 – Aug 2019

Germany (Remote)

  • Designed AR room placement tool and real-time 3D furniture configurator — early in the AR/commerce space, before IKEA Place.
  • Owned UX research, interface design, and user testing for the product.

UI/UX & Graphic Designer · SSN Design / Abricoz

Aug 2015 – Mar 2017

Kharkiv, Ukraine

  • Designed interfaces and brand identity for Ukrainian and Swiss clients.
  • Worked across identity systems, packaging, and typography.

Graphic Designer · SSN Design Ukraine

Aug 2014 – Aug 2015

Kharkiv, Ukraine

  • Entry-level role covering visual design, print production, and branding projects.

Skills

Product Design

UX research, interaction design, design systems, clinical UX, information architecture

Brand & Visual

Brand identity, typography, packaging, campaign design, motion graphics

Tools

Figma, Pencil Dev, Cursor, Claude Code, After Effects, Adobe Suite

Frontend

React / Next.js (via AI-assisted pipeline), Tailwind CSS, component-driven development

AI Workflow

Claude, GPT-4, AI-assisted design-to-code, prompt engineering for product work

Domain Knowledge

Dental SaaS, clinical workflows, NABIDH compliance, ICD-10, periodontal charting


Education

Bachelor of Fine Arts — Graphic Design

Kharkiv State Academy of Design and Arts · 2010 – 2014


Languages

Ukrainian

Native

English

Professional working proficiency

Russian

Native